Jewellery website and software development
Catalogues buyers can quote, and photos you did not have to shoot.
Acasa Labs builds websites and software for the jewellery business: B2B catalogue sites for manufacturers, online stores for jewellery brands, and AI catalogue photography. We built Siona Jewels, a fine jewellery manufacturer's catalogue that buyers in India, the US, Canada, and the UAE find on Google and in ChatGPT. We also make Kraftr, our AI catalog studio for fashion and jewelry brands.
The problem
Buyers compare factories online. A PDF on WhatsApp does not compete.
A retailer or private-label brand looking for a jewellery manufacturer wants a design number, the metal, the stones, the weight, the minimum order, and the lead time, before they talk to anyone. Most manufacturers still send a PDF catalogue on WhatsApp. Google and ChatGPT cannot read it, the buyer cannot shortlist from it, and every enquiry starts with the same questions. Brands selling direct have the opposite problem: every new design needs photos, and a shoot per drop is slow and expensive.
What we build
- 01
B2B catalogue sites for manufacturers
Every design on its own page with metals, colours, weights, stones, sizes, MOQ, and lead time, so a buyer can shortlist without a call.
- 02
Enquiries that reach sales with the details
Buyers shortlist designs and send one enquiry. Sales gets the design numbers, quantity, and country, and replies straight to the buyer.
- 03
Search and AI-answer setup
Structured data, export-market pages, buyer guides, and an llms.txt, so buyers find your designs on Google and AI assistants can quote them.
- 04
AI catalogue photography
On-model images from one product photo, sized for each marketplace, instead of a studio shoot for every drop.
From production
From Siona Jewels and Kraftr.
Specs a buyer checks first
Siona JewelsEvery Siona design shows metals, colours, weights, stones with shape, setting, and quality, sizes, MOQ, lead time, and what can be customised. Rings, earrings, pendants, bracelets, and necklaces are browsable by category and collection.
A page for each export market
Siona JewelsSiona has a page for each of its 4 export markets and launched with 6 buyer guides on karats, diamond reports, lab-grown stones, and shipping, written so Google and ChatGPT can quote them.
Your team adds the designs
Siona JewelsNew designs, collections, and photos go into Payload CMS without a developer, and the sitemap, the image sitemap, and the llms.txt update themselves.
Catalogue images without a shoot
KraftrKraftr turns one flat-lay or hanger shot per SKU into on-model imagery at up to 4K, in ten aspect ratios, sized for Amazon, Myntra, Flipkart, and Shopify. It runs a dedicated queue for building jewelry libraries.
Honest trade-offs
When a jewellery website is not the first fix
If buyers already come to you through a few trade-show relationships and you do not want more, a better PDF may be enough. A catalogue site pays off when you sell to buyers you have not met yet, in other cities or other countries, and want them to find you, trust your specs, and enquire with the details already filled in.
What we reach for
- Next.js
- Payload CMS
- Postgres
- Cloudflare R2
- Schema.org JSON-LD
- Resend
- Kraftr for AI imagery
Proof
Shipped, not pitched.
01Client work
Siona Jewels
A jewellery manufacturer's catalogue that buyers find on Google and in ChatGPT, and that turns a design number into a lead.
Siona Jewels is a fine jewellery manufacturer in Mumbai selling to retailers and private-label brands in India, the US, Canada, and the UAE. We built their B2B catalogue site, the CMS behind it, the email automation that routes every enquiry to sales, and the search and AI-answer setup that gets them found.
Web · CMS admin
02Our product
Kraftr
One flat-lay photo becomes catalog-ready 4K on-model imagery.
An AI catalog studio for fashion and jewelry brands. Upload one flat-lay or hanger shot per SKU and get on-model imagery at up to 4K, in ten aspect ratios, sized for Amazon, Myntra, Flipkart, and Shopify.
Web · iOS · Android
Questions
Jewellery questions we get asked.
Do you build websites for jewellery manufacturers?
Yes. Siona Jewels, a fine jewellery manufacturer in Mumbai, is one: a B2B catalogue with every design's specs, an enquiry list for buyers, email routing to sales, and search and AI-answer setup for export markets.
Can we show prices only to approved buyers?
Yes. A catalogue can show specs to everyone and keep prices behind a buyer login, or send them on request, which is how Siona keeps pricing enquiries separate.
Will buyers find us in ChatGPT and Google?
Nobody can guarantee that, but we build for it: structured data on every design, export-market pages, buyer guides that answer real questions, a robots.txt that lets AI crawlers in, and an llms.txt generated from your catalogue.
Do you build software for diamond businesses in Surat?
We are based in Surat and build the software jewellery and diamond businesses run on: catalogues, enquiry and order tools, and stock lists. Tell us how your office works today and we will tell you what we would build first.
Can AI make product photos of our jewellery?
That is what Kraftr, our AI catalog studio, does for fashion and jewelry brands: on-model images from one product photo, sized for each marketplace. We can show you results on your own pieces.
Jewellery website and software development
We built Siona's catalogue. We can build yours.
Thirty minutes on how buyers find you and enquire today. You leave with a written plan for your site: scope, timeline, and a number.