Kraftr
One flat-lay photo becomes catalog-ready 4K on-model imagery.
- Type
- Our product
- Status
- Live
- Platforms
- Web, iOS, Android
- Live at
- kraftr.studio

The problem
A D2C brand dropping 50 to 200 SKUs needs consistent on-model photos for every marketplace, and a studio shoot costs days and a large budget per drop. Generic image generators drift: the garment changes, the model's face changes, the jewelry is invented.
An AI catalog studio for fashion and jewelry brands. Upload one flat-lay or hanger shot per SKU and get on-model imagery at up to 4K, in ten aspect ratios, sized for Amazon, Myntra, Flipkart, and Shopify.
What we built
- 01
A fidelity-first generation pipeline
Structured garment, model, and scene descriptions feed a prompt builder that keeps the wardrobe and the model's identity locked across every angle.
- 02
Instant and overnight batch modes
Shoot one look now, or queue a whole drop on a batch path that runs at half the credit cost and lands within a day.
- 03
A studio app, not a prompt box
Wardrobe, model library, scenes, collections, shot lists, and credit packs, on web and in a companion mobile app.
- 04
Moderation and safety
Prompt checks and safety settings on every generation, before anything reaches a brand's catalog.
Engineering notes
- Seven BullMQ queues on Redis for generation, model builds, scene builds, jewelry libraries, video, and batch polling.
- Workers write heartbeats every 10 seconds, feeding a liveness view in the admin.
- Pluggable providers for generation and for storage (GCS, Cloudflare R2, local), so either can be swapped by config.
- Signed image URLs stay byte-identical within a day, so browsers and CDNs actually cache them.
- Multi-currency billing in six currencies through Razorpay.
Stack
- Next.js
- React
- Expo / React Native
- Postgres + Drizzle
- BullMQ
- Redis
- Cloudflare R2
- Google Cloud
- Razorpay
- Resend
By the numbers
- Max output
- 4K
- Aspect ratios
- 10
- Job queues
- 7
Building something like this?
We built Kraftr. We can build yours.
Thirty minutes on how the work happens today. You leave with a written plan: scope, timeline, and a number.
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